About Us

The Burnside Group, or “TBG” as we sometimes call ourselves, is a top-notch team of thinkers, dreamers, planners and doers who want to help your organization create powerful experiences.

Every event has a story. Ours begins with yours.

We believe unforgettable events don’t happen by accident — they’re engineered. At TBG, we start every project with a single goal: create an attendee experience (AX) so powerful, so engaging, it becomes a benchmark for what’s possible.

It all starts with Event Forensics — our deep-dive discovery process into your goals, your challenges, and the DNA of what makes your event unique. No assumptions. No shortcuts. Just smart, strategic thinking that drives smarter, stronger solutions.

By understanding what drives your success, we deliver ideas and solutions that maximize your two most valuable resources: time and money. The result? An event that isn’t just memorable. It’s magnetic. It moves people. It moves business forward and it is designed to leave a lasting impact.

The TBG Team

At TBG, we match every client with the strategists, planners, and problem-solvers best equipped to deliver impact. You’ll have a team that knows how to navigate the layers, lingo, and legalities of event planning — and make it look effortless.

We don’t just check the boxes. We find the gaps, fix the pain points, and streamline the process. If you’re spending big in one area, we’ll take a closer look — and find the efficiencies others miss.

Smarter planning. Better ideas. Stronger results. That’s what happens when you have the right team by your side.